10 ways that don’t cost you anything and could really help a friend’s business. And be sure to LIKE friend’s Pages and Posts who LIKE your social media – or they may stop LIKING yours!

The post Support a Friend’s Business first appeared on WordPress Websites and Training - Sara Ohara.]]> 19735 https://saraohara.com/steve-jobs-leadership-advice/ Tue, 09 Jul 2019 02:41:07 +0000 https://saraohara2.com/test3/?p=19590 More Steve Jobs Wisdom

1. Here’s to the crazy ones. The misfits. The rebels. The trouble-makers. The round pegs in the square holes. The ones who see things differently…they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius.
2. In your life you only get to do so many things and right now we’ve chosen to do this, so let’s make it great.
3. I’m not dismissing the value of higher education; I’m simply saying it comes at the expense of experience.
4. We’ve got to make the small things unforgettable.
5. Everything around you that you call life was made up by people that were no smarter than you, and you can change it, you can influence it, you can build your own things that other people can use.
6. I would rather gamble on our vision than make a ‘me, too’ product.
7. It [what you choose to do] has got to be something that you’re passionate about because otherwise you won’t have the perseverance to see it through.
8. The greatest artists like Dylan, Picasso and Newton risked failure. And if we want to be great, we’ve got to risk it too.

WordPress Powers 30 Percent of All Websites
The new figures come from W3Techs, a company which monitors and surveys web technology usage. When compared to the other top content management systems (CMS), the lead WordPress has is even more impressive. It is also worth mentioning, the result is for the entire web, whether a website uses a CMS or not.

And a large percentage of these sites are owned by small businesses looking to simplify their online presence. WordPress provides an affordable solution offers the functionality and features a business needs to effectively run its website.

The numbers W3Techs came up with are based on the scans it performs of the top 10 million websites as determined by Alexa rankings. The process takes three months to average the results, and based on this finding, WordPress holds a commanding lead.

What WordPress Offers
Whether you are building your first small business website or looking to upgrade, WordPress has an all-in-one solution with the scalability you need as you grow. This includes an open source CMS platform with a community of developers, tens of thousands of plugins, built-in SEO tools for optimization, social media integration, hosting, mobile ready design and insights.

Thanks for your wisdom Michael Guta

While many bloggers think that blogging is about lovingly crafting each post, the reality is that you need to promote your content to ensure each post reaches its widest possible audience. To this end, think outside the blog.

Since social media feeds on a never-ending stream of content, it’s ideal for accomplishing this goal.

Here are 10 tips for using social media to expand your blog’s readership by driving traffic from an array of platforms.

1. Claim your name on various social media platforms.

Ÿ       Link to your blog in each social media profile. Include your blog address (aka URL).

Ÿ       Use blog keywords in your social media description. Enhance your social media optimization by consistently employing your top keywords.

Ÿ       Continue your blog’s branding. Make your social media profile is recognizable by incorporating your logo and/or blogger headshot.

2. Include social media sharing buttons on your blog. Make it easy for readers to share your blog content. If they have to jump through hoops in terms of remembering passwords or signing in, you’re hurting your content’s sharability.

Ÿ       Add social sharing buttons at the top and bottom of your post. Don’t make readers scroll to the top to share your content.

Ÿ       Thank fans publicly. Make social connections who share your blog posts feel good by giving them a shout out of recognition on social media.

3. Share content regularly on social media. Don’t leave your social sharing activity to chance nor let it consume hours of your time.

Ÿ       Create a social media sharing schedule. Set a time and mark it on your calendar to check in on what’s being said on social media and to share information. Make this part of your daily work routine to streamline your activity and be consistent.

4. Give your social media shares the personal touch. While you can set up automated social shares, it’s more personal to provide contextually relevant commentary to information you share.

Ÿ       Provide contextually relevant social sharing. Tailor your social shares to the social media platform and avoid the cookie cutter approach.

Ÿ       Use the power of your community to help spread the word.

5. Leverage the power of images on social media platforms. Images are powerful tools to draw prospects into your blog posts.

Ÿ       Use images to attract readers. Include at least one image per post.

6. Respond to social media comments related to your blog posts. Encourage followers who’ve shared your content by answering comments on the appropriate social media platform.

Ÿ       Thank people who share and comment on your blog posts publicly. This is a great way to build your community.

Ÿ       Let people know that you’ve referenced them in your blog posts. Give them a social media shout out.

7. Be a good social media citizen. Participate on social media beyond sharing your own content.

Ÿ       Engage in social media activities. Become part of the community. Be selective and interact in one or more social media forums. One benefit is that, once people get to know you, they are more likely to share your content.

Ÿ       Help others on social media. Answer other people’s questions and where appropriate, share a link to a relevant blog post of yours.

8. Avoid the “Me, Me, Me” on social media. Mix up the content you share. Don’t limit your social media activity to promoting just your own content.

Ÿ       Curate other bloggers’ posts to help establish your authority in the field. In Peggy Fitzpatrick’s words, “Being generous with other’s content helps your own content and your social media karma.”

Ÿ       Schedule your social media. You don’t want to fill up other people’s social media streams with your blog posts in a short period of time since this will tick them off.

9. Test different strategies. Don’t just continue to do the same thing because it’s what you’ve always done.

Ÿ       Monitor what other bloggers are doing on social media. Keep an eye on other bloggers’ social media activity to get ideas for how to expand your own use of these platforms.

Ÿ       Modify your social media approach. Test using different forms of content and posting times.

10.Track your results. Don’t just guess what’s working, really measure your progress.

Ÿ       Use a social media call-to-action. This helps prod readers to read and share your content.

Ÿ       Measure blog activity related to your  goals. Count actions that contribute to sales.

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