WordPress Websites and Training - Sara Ohara | facebook
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Another great idea from Social Identities... I had a theory that the reach on Instagram shares to a Facebook Page would be higher than updates with an image posted directly on Facebook, so I tested it a few times with both images and a video. In every case the reach was through the roof and actually higher than my text posts. If you'd like to try this on your Page, it's really quite simple and hopefully it will work as well for you as it has for me.

While many bloggers think that blogging is about lovingly crafting each post, the reality is that you need to promote your content to ensure each post reaches its widest possible audience. To this end, think outside the blog. Since social media feeds on a never-ending stream of content, it’s ideal for accomplishing this goal. Here are 10 tips for using social media to expand your blog’s readership by driving traffic from an array of platforms.

Post What You Want To Be Found For

by Lynette Young

Google+It is a (fairly) well known fact that Facebook content is not displayed to every person that subscribe or ‘likes’ your Facebook Page. Instead, a proprietary Facebook algorithm known as EdgeRank decides which stories appear in each user’s newsfeed. The algorithm hides boring stories, so if your story doesn’t score well, no one will see it.

Social Media Examiner Tip 4: Optimize the About Section for Search After adding your Short Description, make sure to review and complete the remainder of the About area, which has subsections such as Company Overview, Description, General Information and Mission. The About area is indexed by search engines, so make sure it contains your keywords. The exact subsections you see will vary depending on the Page category you have chosen.